Creating a brand identity to give the hair of the hair care industry a little shaking
After 5 years of extensive sampling and testing, the team of Nine Yards had created a range of leading haircare products. With meticulous detail to ingredients, these products had an optimised function for professional demands.
From photography to product naming, the aim of the brand design was to showcase a more carefree side of beauty. Because if we worry less about fitting in, perhaps we can do more to stand out.
World Brand Design Awards 2019 - Gold
German Design Awards 2020 - Winner
Hiiibrand Awards 2020 (China) - Silver